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August 15, 2012

Why Paul Ryan is the Hottest Politician on Facebook

By Julie Griffin, Contributing Writer


Paul Ryan is the most talked about politician on Facebook – but it doesn’t exactly take a costly Ivy League education to guess why.


Questions about Ryan that everybody really wants to know are: “How many of the people talking about him are fans?” “How does his popularity measure up to the others?” And most importantly, “Is Ryan a threat to the Obama campaign?”

Thanks to a new partnership between CNN and Facebook, we have even more statistics on which to base our electoral predictions. Since more than half of the U.S. population is on Facebook (News - Alert), it’s not a bad venue to explore.

Therefore, let’s annoy statisticians and investigate what the majority-of-the-majority is saying about Mitt Romney’s newly appointed running mate for Vice Presidency.

The Facebook-CNN Election Talk Meter indicates that on their 1-10 point scale, Rep. Paul Ryan is leading the other candidates as the politician who is generating the most buzz, with a score of 5.21. Obama, who was the most talked about politician on Facebook before Ryan was introduced, now has a score of 4.84.

This is followed by Biden with 4.01 and Romney with 3.74.

The age gap between fans of each political party is dramatic. The majority of Ryan’s Facebook fans are quite older than fans of the Democratic politicians. Ryan’s average fan is 43, which is barely younger than Mitt Romney’s average fan who is 46.

The average age of a Biden fan is 35, and 28 for fans of our current President.

Ryan’s fan page, however, has grown by an impressive rate of 107.1 percent since Saturday. Granted, he didn’t have a fan page until just recently. Paul Ryan currently has over 500,000 fans, which is more than Joe Biden, who has a measly 355,000 fans.

Mitt Romney has 4.1 million fans, but President Obama takes the cake with 27.8 million fans.

Here are some other interesting statistics: For both Biden and Obama, California is the number-one state where the majority of their fans live. Both Ryan’s and Romney’s number-one state is Texas. New York makes the top five on both Biden and Obama’s list, but does not rank for either Romney or Ryan.

Wisconsin, where Ryan served a seven-year stint as a congressman, only appears on Ryan’s list. 

Although residents of Virginia and New Hampshire are among the top 10 states talking about Paul Ryan, neither of these have a significant population of Ryan fans.

Despite recent polls that suggest Paul Ryan is a hit with the ladies, his male-to-female fan ratio is the most pronounced, with 63 percent of his fans being male. The gender ratio between the other candidates is fairly evenly split – Mitt Romney is the only person whose fans are evenly split.

Rep. Paul Ryan’s Facebook fans are older and male, and although Ryan is currently the hottest topic on Facebook, Obama generally still has the digital advantage.


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Edited by Braden Becker


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